Al Yankovic, the 62-year-old parody artist known as Weird Al, is getting his own equally weird biopic this fall. The trailer for “WEIRD: The Al Yankovic Story” gives a first look at the movie, exploring the wacky world of Weird Al, his hilarious cover songs and his Polka obsession.
“WEIRD: The Al Yankovic Story” premieres on The Roku Channel on November 4. The film will arguably be Roku’s biggest-ever original film, with well-known stars like Daniel Radcliffe playing Weird Al, Rainn Wilson as Dr. Demento, Evan Rachel Wood as Madonna and Quinta Brunson as Oprah Winfrey.
“WEIRD: The Al Yankovic Story” will be an ambitious move for the streamer. The Roku Channel has been eager to expand its original programming slate, and the upcoming Al Yankovic biopic will likely be a hit for the free streaming service. Weird Al is a highly successful musician, having sold over 12 million albums and won five Grammy Awards.
When looking at Roku’s growth, the streaming service needs to pick up the pace if it wants to compete with rivals. The company reported lower-than-expected growth in platform revenue in the second quarter of 2022.
Investing in more original content is certainly the best bet for The Roku Channel. Fifty-five percent of consumers crave original and unique titles, according to Fandom’s “2022 State of Streaming” report.
from TechCrunch https://ift.tt/rHyB9Zw
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